Models on the catwalk? Not for Ralph Lauren. It’s all about The Dog Walk. The American fashion designer who has made dogs a part of the Ralph Lauren culture for years shows off his Fall 2013 Accessories Collection in a darling video featuring shelter dogs. Not only is The Dog Walk worth watching to ooh and aah over the pooches, products for pups and ladies’ fashions but, through Nov. 15, 10 percent of the purchase price of select apparel and dog accessories featured in the video will be donated to the American Society for the Prevention of Cruelty to Animals in celebration of the organization’s Adopt-a-Shelter-Dog Month.
The video shows glamorous models in Ralph Lauren designs prancing or carrying their pups through what appears to be the streets of New York and Paris, though done with modern technology.
“Ralph Lauren has always loved dogs and celebrated them in his ads for 45 years,” Ralph’s son David Lauren, the Executive Vice President of Advertising, Marketing and Corporate Communications for the Ralph Lauren Corporation, says in a video on the making of The Dog Walk. “Today we’re very proud to team up with the ASPCA to create a show that celebrates dogs and fashion and puts them together in a unique world using the coolest modern-day technology. The (combination) of all the things makes for the first ever, very cute dog accessories fashion show.”
Among the new, to-die-for doggie products are a $1,950 leather carrier that comes in tangerine (pictured left), Seville 0range, carriage red, purple, deep green, tan and shiny black/brass. Crafted in Italy from vibrant vachetta leather, the carrier features an optional cross-body strap.
We also love the stirrup dog leashes ($495) made with sturdy leather and featuring equestrian-inspired hardware, and stirrup dog collars ($295), designed with a polished metal stirrup. Both come in an array of colors, including hot pink leashes, and French blue collars.
What’s very cool is that all of the pooches in The Dog Walk video have now found a home and adapted nicely to family life. Read Where Are They Now to find out the latest with these now-pampered pets.